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Even those opposed to the dominance of sneakers, at the end of the day, end up wearing them of put them in their collection. While some start to suspect that their run is about to come to an end, let us try to understand how the sneakers’ incredible success has (structurally) changed the balance of the chain
THE STYLISTS TRANSFORM A MAXI-EVENT IN CHINA INTO A HUGE SELF-HARMFUL COMMUNICATION NIGHTMARE. HOW? WITH THE WRONG PROMOTIONAL CAMPAIGN, AND THE POOR MANAGEMENT OF THIS SOCIAL-MEDIA CRISIS. THE OUTCOME OF THESE SHORTCOMINGS IS A BOYCOTTING CAMPAIGN OF THE D&G BRAND, THAT HAS ALREADY CAUSED DAMAGE IN THE ONLINE SEGMENT. THE ONES THINKING THIS IS ONLY A MARKETING MATTER ARE WRONG: TODAY, EVEN MORE SO IN BEIJING, NO ASPECT CAN BE UNDERESTIMATED
CHINA IS SO CLOSE TO THE REST OF THE WORLD THAT THE THOUGHT OF ITS ECONOMY SLOWING CAUSES THE WORLD TO SHAKE. ALL OPERATORS ALONG THE CHAIN ARE SURE THAT SOMETHING IS CHANGING IN BEIJING, (AND NOT FOR THE BETTER). THE US COMPETITOR IS (FOR NOW) IN ADVANTAGE, BUT THE LEATHER AREA IS CONCERNED: THE LONG WAVE OF THE TRADE WAR HAS ALREADY AFFECTED ITS RAW MATERIAL
THE MARKET CONFIRMS ITS TANTRUM-THROWING ATTITUDE AN PROVES INNOVATION TO BE AND EVOLUTION AND CULTURAL INPUT. THE CONCRETENESS OF STYLISTIC TRENDS FOR WINTER 19/20 IS SHOWN AND THE CAPACITY TO CREATE “IDEAL OPPORTUNITIES TO COMPARE THE NETWORK” ISN’T MISSING. WELCOME TO MOST INTERNATIONAL AND DYNAMIC BUSINESS SHOW FOR THE SUPPLYING SEGMENT OF THE FASHION AND LUXURY INDUSTRY
PRODUCTS AND STYLES. THE MARKETPLACE AND ITS IMPLICATIONS. INNOVATION AND ITS LIMITS. LINEAPELLE (SEPTEMBER 25TH TO 27TH), MICAM AND MIPEL (SEPTEMBER 16TH TO 19TH) BRING TOGETHER IN MILAN THE GLOBAL OPERATORS OF THE LEATHER CHAIN, AND DRAW THE LUXURY INDUSTRY OF TOMORROW
THE STRENGTH OF THE ECONOMIC RESULTS: THE SALES REACHED THE SUM OF 5,1 BILLION (+1,8%) IN 2017. THE PATH TO SUSTAINABILITY: RIGHT NOW, THE ITALIAN TANNERIES INVEST THE 4% OF THEIR REVENUES IN SUSTAINABLE PROJECT, WHILE THE 76% OF THE WASTE PRODUCTS IS RECYCLED. THE DIALOGUE WITH THE CLIENTS: THE CLeAR PROJECT ALLOWS TANNERIES AND BRANDS TO SHARE IDEAS AND METHODS ABOUT THE LEATHER CHEMICALS. THE GENERAL MEETING OF UNIC CERTIFIES THE CENTRALITY OF THE ITALIAN LEATHER INDUSTRY
IT IS A REALITY THAT “IT WOULD NOT HAVE BEEN POSSIBLE IN FRANCE”, SAYS KERING. THE NEW ARTLAB OF SCANDICCI, THE “GREATEST INVESTMENT OF OUR HISTORY”, IS THE ESTABLISHMENT OF A MANUFACTURING CULTURE, THE ITALIAN ONE, WHOSE ARTISTIC INSPIRATION HAS ALWAYS BEEN PRAISED, BUT WHOSE INDUSTRIAL QUALITY IS OFTEN UNDERESTIMATED
PETA ASKS THE BIG INTERNATIONAL PUBLISHERS TO INCLUDE SYNTHETIC MATERIALS IN THEIR DICTIONARIES UNDER THE HEADING “LEATHER”. LA CONCERIA REPLIES INVITING ITS READERS TO THE MOBILIZATION. THE BATTLE OVER THE CORRECTNESS OF TERMS IS A WAR OF CIVILIZATION. RADICAL VEG DO NOT TRANSFORM THEIR MARKETING INTO LAW. THE CASES OF BONDED AND FUR
CHINA, YEAR 2018: THE TRANSITION CONTINUES. THE LOCAL LEATHER VALUE CHAIN CHANGES AND IMPOSES A NEW APPROACH TO THE INTERNATIONAL ONE. OPPORTUNITIES REMAIN (ESPECIALLY FOR LUXURY), BUT CUSTOMERS ARE NO LONGER HOW THEY USED TO BE, AS RISKS. FROM APLF HONG KONG NO SURPRISES, BUT CONFIRMATIONS ONLY
FASHION BRANDS (ALMOST ALL OF THEM) GO UP. LEATHER GOODS ARE DOING WELL, AND SNEAKERS ARE ON TOP. BUSINESS IS MOVING, TO OTHER DIRECTIONS THOUGH. SINCE NOT ALL BRANDS ARE IN A GOOD SHAPE, PROVISIONS FOR BAGS DECREASE A GREAT DEAL AND SUCCESS OF SPORTWEAR PUTS PRESSURE ON PRICES AGAIN. FASHION DEMANDS FOR CLOSER SERVICES. MILAN SENDS COMFORTING MESSAGES TO TANNING INDUSTRY, URGING IT TO FIND NEW SOLUTIONS THOUGH.
IT PARADES FROM PARIS AND NEW YORK RUNWAYS TO FLORENCE AND MILAN EXHIBITIONS. SAME GOES FOR INTERNATIONAL INDUSTRY TRADE FAIRS AND ASIAN FASHION TRENDS. THE BRANDS’ MANUFACTURING INVESTMENTS AND THEIR FINANCIAL STATEMENTS ARE EVIDENCE OF THAT. IT DRIVES NEW EXHIBITION EVENTS. LEATHER ACCESSORIES ARE A MUST-HAVE, FOR MEN TOO. THE BAG STAR TWINKLES MORE AND MORE UP IN THE FASHION SKY
GROWING UNCERTAINTIES SURROUND THE FUTURE OF CLARKS. THE BRITISH FOOTWEAR BRAND, A GLOBAL SHOE GIANT, HAS CHANGED TOP MANAGERS AND STRATEGIES IN RECENT YEARS. CUTS, CLOSURES AND, ABOVE ALL, A DIFFERENT SUPPLY CHAIN. BUT RESULTS ARE YET TO COME
THERE IS THE MARKETING PROGRAMS BY BIG AND LUXURY BRANDS. GLOBAL ONES, TO BE SPECIFIC. THE ITALIAN LEATHER INDUSTRY IS DOING THE DEEDS, AND HAVING TO DEAL WITH THE CONSEQUENT COSTS. BUT IT ISN’T GIVEN ANY MERIT FOR DOING SO FROM THE PUBLIC. IT IS THE MEDIA’S AND THE INDUSTRIAL’S SHORT-CIRCUIT REGARDING SUSTAINABILITY. AND ACCORDING TO CLAUDIO MARENZI, (PRETTY MUCH) “A HOAX”
IT IS NOT A PARADOX. GST AUTOLEATHER IS UNDER CHAPTER 11, BUT THAT IS NOT A GENERAL ILLNESS SYMPTOM OF THE AUTOMOTIVE SECTOR AS A WHOLE, WHICH IS CONTINUING ITS POSITIVE PERIOD: THE PROBLEMS THE US-BASED (AND JAPANESE OWNED) GIANT IS HAVING, IS CAUSING FURTHER COMPLICATIONS THATS ARE DUE TO A LARGE NUMBER OF INDUSTRIAL AND FINANCIAL REASONS
BEIJING KEEPS LEADING, BUT LOSES GROUND. EUROPE GROWS THANKS TO RESHORING. THE LEATHER SHOE IS MORE VALUABLE, BUT REDUCES ITS VOLUMES. IN A WORLD WHERE OVER 23 BILLION PAIRS OF SHOES ARE PRODUCED EVERY YEAR, FOOTWEAR BALANCES ARE NOW EXPERIENCING A NEW EVOLUTIONARY ERA
DEMONSTRATING THE CONTINUOUS UPGRADING OF ONE’S GREENNESS. COMMUNICATING IN A NEW AND EXCITING WAY THE COMPETITIVE VALUE AND ONE’S EVOLUTION. UNIC (ITALIAN TANNERS’ ASSOCIATION), TELLS IN ITS LATEST ‘SUSTAINABILITY REPORT’, THE STORY OF THE 7 TANNING REGIONS AND THEIR INTERNATIONAL LEADERSHIP. AND IN A VIDEO, GIVES A VOICE TO THE PASSIONATE WORKERS OF THE INDUSTRY
LINEAPELLE, THE MAIN INTERNATIONAL FAIR OF THE LEATHER INDUSTRY, IN JULY HAD ITS PREVIEWS IN LONDON AND NEW YORK (IN THE PICTURE). IN THE SAME MONTH, SEVERAL FAIRS OF THE FASHION, ACCESSORIES AND MATERIAL SUPPLY CHAIN TOOK PLACE ALL OVER THE WORLD. SOME OF THEM, AS THE GERMAN ONES, HAVE PROBLEMS. FOR THE COMPANIES, IT IS IMPORTANT TO PARTICIPATE IN THE FAIRS THAT FIT THEIR MARKET STRATEGY THE MOST
ITALIAN TANNING MANUFACTURING GOES UP, FOOTWEAR THINKS POSITIVE AGAIN, LEATHER GOODS GROW ALONG WITH FASHION BRANDS. THE FIRST HALF OF 2017 JUSTIFIES OPTIMISM TO SOME EXTENT. THE WORST IS BEHIND US (MAYBE)
ITS NAME IS APPARITION. MADE IN DENMARK BY ECCO. THEY CLAIM TO HAVE WORKED OUT ITS TRADITIONAL PROBLEMS: IT’S NOT JUST “FINE AND FLEETING”, THEY SAY, AS ITS POTENTIAL APPLICATIONS ARE UNLIMITED. WILL THEY TURN THE DREAM OF TRANSPARENT LEATHER INTO BUSINESS? HERE IS THE CHRONICLE OF THE MOST FAMED EXPERIMENTS TO MAKE IT. IN 1894, FOR INSTANCE…
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