The attention (finally) shifts back to products at Pitti Uomo

The attention (finally) shifts back to products at Pitti Uomo

The attention shifts back to products. High-end companies at Pitti Uomo (Florence) are changing their priorities after years during which they dedicated most of their resources to communication, digitalization and brand image. Products are reacquiring their central role and becoming a determining competitive factor at a time where supply surpasses demand and prices are up…

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