“It was a beautiful, lively fair, rich in content and prospects,” says CEO Fulvia Bacchi. In other words, the 100th edition of Lineapelle, which ended on Thursday, September 22, at Fieramilano Rho, was the umpteenth demonstration of how the show represents, as stated in the closing note, “a solid certainty for the fashion, luxury and design supply chain”. A certainty shared, even at a time when the market is “dominated by worrying criticalities, by its 1,134 exhibitors” and by “visitors from 109 countries”, in strong growth compared to the last edition. A reassuring vitality, therefore, and a demonstration of real futurability.
The futurability of Lineapelle
In total, reports Lineapelle, “the volume of attendance was 32% higher than at last February’s edition”. This result “demonstrates, by virtue of the +73% increase in arrivals from abroad (added to the +10% from Italy) and subject to some unavoidable absences (Chinese buyers, for example), how LINEAPELLE has put the pandemic behind itself. In particular, the strongly growing entries of operators from the United States, India, Mexico, Turkey and all the main European markets, from France to Great Britain, from Portugal to Spain, stand out”. But there is more: it is a note that goes beyond the commercial level. “Very interesting,” reads the note, “is the generalised finding of a significant lowering of the average age of visitors: younger, motivated and, above all, competent buyers and insiders. An important signal for the futurability of the exhibition and the entire supply chain”.
The comments
“The pavilions,” continues Bacchi, “were attended from the very first minute by a crowd of interested, convinced operators from all over the world, as in the past. And by exhibitors who showed us all their satisfaction with the positive outcome of Lineapelle 100”. “It was a reassuring outcome for the entire supply chain,” reiterates Lineapelle president, Gianni Russo, “especially since the economic situation in which we are operating is creating enormous concerns and problems. Starting with the exponential increases in energy costs, which are beyond the control of the operators. Lineapelle 100, however, made clear the great vitality of the entire sector, acting as a moment of effective restart”.
Project vitality
“Great interest was aroused by the many projects with which Lineapelle chose to celebrate its 100th edition”. For example, “the Trend Areas with their Mondi Possibili (Possible Worlds), reference moods of the autumn/winter 2023/24 trends” and their new declination in the Metaverse. Then, “the exhibition The Beauty of the Italian Tanning Industry, a project promoted by UNIC – Italian Tanneries. The Green Theatre talks that explored the theme of sustainability from various points of view, and the sensorial suggestions of the Leatherverse conceptual garden”. Not to be forgotten, the works exhibited in the LINEAPELLE Art space and the space reserved for the results of the training projects conducted in collaboration with London College of Fashion, UAL, IUAV – University of Venice, University of Campania – Luigi Vanvitelli and Tokyo Leather Fair.
Mipel Lab
Excellent feedback also for the third edition of Mipel Lab. “We are very satisfied with the results of this 3-day event which, in addition to the declared objective of doing business, allowed the 13 companies present to network, discuss the needs of the sector, and bring out new initiatives, in addition to the immersive reality just presented, which will soon contribute to the evolution of Mipel Lab,” declared Franco Gabbrielli, President of Assopellettieri. “I would also like to thank LINEAPELLE for this high-profile partnership that has always had the common objective of creating a system, and giving voice to the excellence of made in Italy”.
#finallytogether
Lineapelle 100 was held in synergy with Milan fashion fairs, united by the hashtag #finallytogether to Micam, Mipel, TheOneMilano, Simac Tannig Tech, Homi and DaTe. In other words, the trade fair events organised by the category associations belonging to Confindustria Moda.
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