The growing importance of Miu Miu and Margiela for Prada and OTB

The growing importance of Miu Miu and Margiela for Prada and OTB

Two Italian luxury groups in great shape, Prada and OTB. Two only apparently “secondary” brands that continue to grow. On the one hand, Miu Miu, younger brother of Miuccia Prada’s brand, which closed 2023 with a 58% increase in revenue. On the other side Maison Margiela, the second brand after Diesel of the group founded…

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