Doucal’s, Ortigni, Barracuda and the men’s shoes market

Resisting and growing in times of crisis for men’s shoes. Products, services, markets: each company equips itself to carve out its own space within a static and, for this reason, increasingly competitive market. Here are the strategies of Doucal’s, Ortigni and Barracuda. The men’s shoe market Doucal’s “Do not abandon established markets” is the rule…