“Elata stronger than the crisis with history and diversification”

History to be stronger than the crisis. The example is Elata shoe factory in Casarano (Lecce), which will be 102 years old in 2025. It was founded in 1923 by Salvatore Nicolazzo, born in 1899, who, coming back from World War I, bought the machinery, seen in northern Italy, to produce shoes. Today, at the…