“Restoring dignity to blue-collar labour” for real

“Restoring dignity to blue-collar labour” for real

It is not a new speech that of Brunello Cucinelli who, on receiving the Einaudi 2024 prize, spoke of the need to restore “dignity to blue-collar labour”. The Umbrian entrepreneur is in the select club of those, like Antonio De Matteis of Kiton, that, at every public occasion, put the accent on the quality of…

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