Zegna’s strategic revolution: the new brand and more

Zegna's strategic revolution: the new brand and more

Rebranding. The IPO. Acquisitions. Zegna is entering the dimension of a strategic revolution that aims at broadening its horizons, financially and otherwise. It is doing so by implementing integrated strategies and, above all, by opening up to new and further acquisitions. A sort of company shake-up, necessary to project the brand from Piemonte into the…

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