Crises, bailouts and liabilities: it’s a bad time for many brands

Crises, bailouts and liabilities: it's a bad time for many brands

It is a turbulent time for so many retail brands. The effects of a non-dynamic market are beginning to be felt, both online and offline. Within this crisis situation, mergers and acquisitions may take place, but above all, balance sheets are the final proof: when doing well, they are barely balanced. Here’s the bottom line….

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