It’s going to be a hot Fall season in the US, where GAP, VF, Nordstrom and Dr. Martens plan on laying off 1,400 people. The US market is still one of the most sought after in the fashion segment. Due to China’s slowdown caused by Zero-Covid policies and that of Europe, impacted by the war. But if we look at the situation in NYC, exports appear difficult, and companies face supply chain and logistics’ issues as well. And, with inflation, some companies have decided to cut personnel.
GAP’s hit
Gap alone has decided to lay off about 500 people. The company wants to reduce costs, protect margins and absorb the weak sales’ trend. The American retailer, one of the largest as far as revenue goes, will lay off workers in San Francisco, New York and Asia. Reuters reported that the company employed about 97,000 people as of last January 29th.
VF’s hit
VF Corp controls Vans, The North Face, Timberland and Supreme. The conglomerate decided to cut 600 jobs. Of these, half from offices, while the others from currently open positions for which recruitment will be halted. The group counts about 35,000 employees around the world. “It’s a necessary step to align our employees and capacities to our strategic priorities”, said Fashion Network regarding the matter.
Nordstrom and Dr. Martens
Nordstrom will fire 222 employees from the Iowa Fulfillment Center. The logistics center currently employs 1,100 individuals. A decision taken to “better align ourselves to the current needs of our company”, recites a note published by Footwear News. Dr. Martens will close its distribution center in Portland, leaving 71 employees without work. Layoffs began on September 1st and will end on October 31st.
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