Brussels’ fight against greenwashing raises doubts and perplexity

Brussels’ fight against greenwashing raises doubts and perplexity

Fighting greenwashing. Launching the fighting is the European Union, but (for now) it hasn’t established a shared technical regulation, thus risking of fueling confusion. The EU Commission published (on March 22nd, 2023) a preliminary set of rules to eliminate (or at least reduce) greenwashing that impacts a large number of product categories, including some in…

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